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Content Marketing Assessment Lead

Company: General Dynamics Information Technology
Location: Spokane
Posted on: November 26, 2022

Job Description:

Type of Requisition: RegularClearance Level Must Be Able to Obtain: SecretPublic Trust/Other Required: NoneJob Family: Systems AnalysisPosting Description:Leads the analytic and assessment efforts of an internet-based news publishing operation. Ensures consistency and best practices are applied to the analysis and evaluation of platform performance, effectiveness and strategy utilizing business intelligence tools. Develops and executes a marketing plan for content. Reviews reports and briefings summarizing project performance. Makes recommendations on improved methods of assessing performance and effectiveness. Implements evolving requirements in metrics collection and reporting system.Roles

  • Create and manage social media properties
  • Develop marketing campaigns in Facebook and Google Ads
  • Query custom database of metrics
  • Develop reports according to customer requirements
  • Works within a team environment using Confluence, Jira, and Slack to manage, assign and collaborate on work tasks.Skills
    • Requires familiarity and understanding of the social media environment and web metric analysis tools.
    • Familiarity with news publishing and news marketing
    • Experience with Google Analytics
    • Experience with Qlik, Tableau or similar tools
    • Experience with social media tools such as TweetDeck and HootSuite
    • Knowledge of SQL a plus
    • Knowledge of basic statisticsQualifications
      • EDUCATION: Bachelors Degree required, Master's Degree preferred
      • EXPERIENCE: 3 years of related experience..COVID-19 Vaccination: GDIT does not have a vaccination mandate applicable to all employees. To protect the health and safety of its employees and to comply with customer requirements, however, GDIT may require employees in certain positions to be fully vaccinated against COVID-19. Vaccination requirements will depend on the status of the federal contractor mandate and customer site requirements.We are GDIT. The people supporting some of the most complex government, defense, and intelligence projects across the country. We deliver. Bringing the expertise needed to understand and advance critical missions. We transform. Shifting the ways clients invest in, integrate, and innovate technology solutions. We ensure today is safe and tomorrow is smarter. We are there. On the ground, beside our clients, in the lab, and everywhere in between. Offering the technology transformations, strategy, and mission services needed to get the job done.GDIT is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status, or any other protected class.

Keywords: General Dynamics Information Technology, Spokane , Content Marketing Assessment Lead, Advertising , Spokane, Washington

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